Marketing Automation Archives | Big Leap https://www.bigleap.com/blog/category/marketing-automation/ SEO, Social Media, Reputation Management & Marketing Automation Thu, 30 Nov 2023 18:23:03 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 Nurture Your Leads the Right Way: 11 Email Marketing Tips for 2023 https://www.bigleap.com/blog/11-email-marketing-tips-for-2023/ Mon, 28 Nov 2022 10:05:16 +0000 https://www.bigleap.com/?p=32565 When 84.3% of consumers check their emails at least once a day, you need to take advantage of this channel. Email marketing is a great way to be right in front of your audience—you get to talk directly to them and provide rich insights and solutions.  80% of professionals believe email marketing boosts

The post Nurture Your Leads the Right Way: 11 Email Marketing Tips for 2023 appeared first on Big Leap.

]]> 45 SaaS Marketing Statistics to Shape Your 2023 Strategy https://www.bigleap.com/blog/45-saas-marketing-statistics-to-shape-your-2023-strategy/ Mon, 21 Nov 2022 11:53:13 +0000 https://www.bigleap.com/?p=33103 2023 is looking like it will be a good year to embrace SaaS. The Software as a Service (SaaS) industry is projected to grow from $176.62 billion in 2022 to $208.1 billion in 2023. 73% of organizations are adopting or planning to adopt SaaS.  Companies that rely on a SaaS business model have

The post 45 SaaS Marketing Statistics to Shape Your 2023 Strategy appeared first on Big Leap.

]]> 18 SEO & Digital Marketing Trends to Watch Out For in 2023 https://www.bigleap.com/blog/18-seo-digital-marketing-trends-to-watch-out-for-in-2023/ Mon, 24 Oct 2022 13:16:11 +0000 https://www.bigleap.com/?p=35889 Businesses worldwide are investing in their content marketing strategy, and it’s increasingly clear this is a pivotal medium for global economic growth. Even so, SEO is a rapidly growing and evolving industry, often as unpredictable as Google’s algorithm updates.  (On that note, read how Big Leap salvaged Power Finance Texas’ rankings after said updates.) 

The post 18 SEO & Digital Marketing Trends to Watch Out For in 2023 appeared first on Big Leap.

]]> 20 Ways to Increase Your Revenue in 2023 https://www.bigleap.com/blog/20-ways-to-increase-your-revenue-in-2023/ Mon, 10 Oct 2022 11:40:04 +0000 https://www.bigleap.com/?p=35946 Well, it’s that time of year. On top of the holiday shopping and slightly terrible family events you have on the horizon, you likely have next year’s business strategy on your plate.  The past couple of years were packed with challenges that compelled a lot of teams to rapidly shift their game plan. And

The post 20 Ways to Increase Your Revenue in 2023 appeared first on Big Leap.

]]> 101 Digital Marketing Stats That Will Impact Your Business in 2023 https://www.bigleap.com/blog/101-digital-marketing-stats-that-will-impact-your-business-in-2023/ Mon, 26 Sep 2022 10:01:50 +0000 https://www.bigleap.com/?p=35958 Yup—101. Making data-driven decisions is that important to us. Whatever you decide to pursue in 2023, make sure it’s right for your business. Leaning heavily into data will help you do that.  It’s time again to map out your 2023 marketing plan. The Big Leap team is here to take some of the load

The post 101 Digital Marketing Stats That Will Impact Your Business in 2023 appeared first on Big Leap.

]]> How Often Should You Send Marketing Emails? 6+ Best Practices https://www.bigleap.com/blog/how-often-should-you-send-marketing-emails-6-best-practices-to-improve-your-conversions/ Mon, 11 Jul 2022 12:08:27 +0000 https://www.bigleap.com/?p=38336 There are 4 billion daily email users, making it prime real estate for marketers looking to get their brand out there. Offering valuable, engaging content is key to effective email marketing. But how do you avoid turning into annoying spam? Where’s the sweet spot? Well, it’s a sticky situation. These questions have plagued businesses

The post How Often Should You Send Marketing Emails? 6+ Best Practices appeared first on Big Leap.

]]> How Does Marketing Automation Help Lead Generation? https://www.bigleap.com/blog/how-does-marketing-automation-help-lead-generation/ Fri, 08 Jul 2022 14:55:54 +0000 https://www.bigleap.com/?p=38294 This may surprise you, but if you’re conducting lead generation without marketing automation tools, you’re wasting a whole lotta love, time, and money—only to come up short.  Anyone who thinks marketing automation and lead generation are two separate strategies that exist only in their own realms is nothing short of wrong.  Marketing automation and

The post How Does Marketing Automation Help Lead Generation? appeared first on Big Leap.

]]> What’s the Difference Between Email Marketing and Marketing Automation? https://www.bigleap.com/blog/whats-the-difference-between-email-marketing-and-marketing-automation/ Tue, 05 Jul 2022 12:54:40 +0000 https://www.bigleap.com/?p=38332 Whether it’s the baked good or slang for money, bread is a big motivator. If you want to get your hands on more bread (the green stuff), use a combination of email marketing and marketing automation strategies.  We’ll share our secret recipe and explain the delicious differences between email marketing and marketing automation.  So,

The post What’s the Difference Between Email Marketing and Marketing Automation? appeared first on Big Leap.

]]> 12 Creative Ways to Grow Your Email List https://www.bigleap.com/blog/12-creative-ways-to-grow-your-email-list/ Mon, 20 Jun 2022 15:08:46 +0000 https://www.bigleap.com/?p=38213 Yes, email performance matters but without a growing contacts list, your email marketing efforts will only go so far. To maximize your revenue, you need to continuously grow your following.  We get it, it’s tough trying to be the popular kid in a vast world of brands and information. But you’re better off putting

The post 12 Creative Ways to Grow Your Email List appeared first on Big Leap.

]]> Your 7-Step Guide to Creating an eCommerce Email Marketing Strategy https://www.bigleap.com/blog/your-7-step-guide-to-creating-an-ecommerce-email-marketing-strategy-from-start-to-finish/ Tue, 14 Jun 2022 11:27:59 +0000 https://www.bigleap.com/?p=38153 Being in the online business today can be a blessing and a curse: With 5 billion people using the web to browse products/services, there are plenty of opportunities to grow your business.  But when over half the world’s population is online, this influx brings fierce competition a.k.a. over 24 million eCommerce sites. Your business

The post Your 7-Step Guide to Creating an eCommerce Email Marketing Strategy appeared first on Big Leap.

]]>