Nicole Denson

Nicole Denson

Marketing Manager

Expertise: Social media marketing, CRO, email marketing, marketing promotion, marketing strategy, backlinking, video content

Education: BS in Organizational Communication and News Journalism, Brigham Young Univerity-Idaho


  • Fulfilled multiple digital marketing roles for 5+ years

  • Marketing manager at Big Leap for 2.5+ years

  • Develops strategy, manages social media channels, and more

  • Hiker, traveler, and music enthusiast


Nicole has been in digital marketing since 2017, beginning with multiple internships before finding her home at Big Leap in 2021. Her time with Big Leap has allowed her to quickly develop B2B digital marketing expertise. Her role as marketing manager extends to a long list of skills that include event management, news editing, writing, graphic design, video editing, and data analysis.

Nicole’s gift of embracing the challenges of constant change in digital marketing fuels her unstoppable growth and wide range of talents. Those talents include her strong sense of community and sharing her knowledge across teams.

A perpetual learner, Nicole’s natural curiosity is contagious, whether her knowledge comes from her formal education or podcasts, articles, and passionately asking questions.

Her areas of expertise include:

  • Email marketing
  • Social media
  • WordPress blogs and case studies
  • Video content
  • Marketing strategy
  • Backlinking
  • Website review
  • CRO

Outside digital marketing, Nicole enjoys hiking, traveling, great food, live music, and Big Leap’s Book Club circle.


Nicole received a BS from BYU-Idaho in Organizational Communication.